Collection: Never Fully Dressed

“We make clothes to make you feel amazing.”

British label Never Fully Dressed started as a series of market stalls at Portobello Road and Spitalfields markets in London. Growing up, Lucy Aylen was surrounded by fashion; her parents were market traders, and her grandparents were seamstresses in the East End. Fashion was in Aylen’s DNA, but it was her unwavering belief in female empowerment and the inherent strength of women that has cut-through the noise of fast fashion, cementing Never Fully Dressed as a global fashion sensation.

As the saying goes, “You’re never fully dressed without a smile, and British label Never Fully Dressed’s clothing is designed to do just that; make you smile. With vibrant palettes, unconventional exclusive prints, and versatile silhouettes, the brand’s designs are adored by women worldwide. The spirit-raising colours and patterns seen across each collection drop are inspired by everything from 50’s Pop Art to vintage market finds, sparking joy in both your home and closet.

Each collection from Never Fully Dressed is meticulously crafted with the modern woman in mind. By championing size inclusivity and multi-wear versatility, the label has guaranteed extended lifespans for each of its creations by making each product work for you; your style, your figure, and your occasion. With seven different styling variations, the brand’s iconic ‘Jaspre’ wrap skirts are the epitome of this dedication to multi-occasion, multi-wearability “go-to” garments. Join the brand’s million-followers on Instagram and it will become obvious, at a single glance, that each style is thoughtfully designed to ensure it can be styled in a multitude of ways, no matter what or where the event may be.

The Forme’s curated edit of Never Fully Dressed ranges from classic women’s button-ups and graphic t-shirts to luxurious velvet blazers. Highlights across the edit include the quintessential ‘Jaspre’ wrap skirt in shimmering silver sequin, fine gold plissé, and stunning black vegan leather.

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