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Rendered in soft cotton corduroy, the Paris Corduroy Midi Dress by Lollys Laundry channels the effortless, tactile charm that defines the Copenhagen label’s design philosophy. The dark mocha hue lends an earthy richness to its sculptural form, balancing ease and refinement. Cut with gentle volume through the sleeves and a cinched waist defined by a self-tie belt, it captures a sense of movement and understated femininity. Patch pockets add a functional, almost utilitarian note–a quiet nod to the brand’s belief that fashion should be lived in, not just admired. Pair it with suede boots and statement earrings to embody the season’s textural mood, or layer it open over denim for a modern, artful approach to everyday dressing.
Founded in Copenhagen in 2007 by Kamilla Byriel, Lollys Laundry makes clothing made to live in: tactile, colourful knitwear and easy layers, recognised with Denmark's Børsen Gazelle Award. The Forme is the largest Australian stockist of Lollys Laundry; discover our full Lollys Laundry edit.
The name, ‘Lollys Laundry’, is a nod to the brand’s commitment to creating clothing for every woman, and every occasion. ‘Lolly’ is an abstract character that reflects the label’s multi-faceted customer who mixes and matches patterns and colours with a distinct confidence and defined personal finesse.
Our dedicated team of curators select only the highest quality garments that are designed for the empowered woman.
Years of experience in the fashion industry, and expertise at recognising seasonal trends combine to deliver you clothing and accessories created with love that empower you through your style choices.
Bringing together a carefully curated collection of bespoke products sourced globally
Our team of passionate curators bring their insights and experience to create styles for all ages that make you feel confident and empowered
For the woman who wants to remain relevant, The Forme is her solution to uncomplicated dressing
