The Shoot: The Forme Spring/Summer 2023 Campaign
Introducing The Forme’s Spring/Summer 2023 Edit.
Set against the verdant backdrop of Sydney’s north coast on Guringai land, our new season edit personifies a dream-like state of mind, highlighting the very best from our stable of Australian and international designers.
The campaign is a true blue celebration of the Australian bush setting, showcasing the sun-soaked delights of summertime living. Golden light filters through the crisp, blue-green hue of eucalyptus leaves, working in harmony with the bright colours and super-light volumes of fabric that define the summer season ahead.
Meticulous attention is given to proportions that achieve a dynamic balance of exaggerated drapery and seductive simplicity. As seen in flourishes of soft silks, lightweight linens and cooling cottons. By juxtaposing styles suitable for a range of moods and occasions, The Forme’s edit exists in a place where relaxed elegance meets barefoot living.
Summertime escapades are sun-bleached with an undone opulence defined by floaty dresses, relaxed separates, and luxurious finishing touches. These images, depicting a hazy summer reverie, have been captured by Isaac Brown with spring/summer muse Nabila Leunig.